Dior
An elegant retail pop-up for the esteemed luxury brand
Park Creative Studio partnered with the esteemed luxury brand, Dior, to create an extraordinary 'Dior Addict' retail pop-up experience, showcasing their highly coveted products.
This elegant campaign was meticulously designed to catch the eye of consumers at 8 Sephora flagship stores, elevate Dior's brand presence, generate product buzz, and drive sales in the thriving Canadian retail market. By combining artistry and sophistication, customers were encouraged to 'shop the look' and indulge in a curated product journey, immersing themselves in the world of Dior while discovering the transformative beauty of Lip Max and the timeless allure of Miss Dior's fragrance.
The result? An incredibly successful pop-up that harmonized beauty and visual merchandising in a luxurious retail setting. The Dior activation curated an unparalleled shopping experience, captivating a new wave of customers for the brand at Sephora and achieving remarkable sales.
Services
Concept
Brand Strategy
Environmental Design
Fabrication
Project Management
Installation
The Process:
From Concept To Creation
📍 SEPHORA, TORONTO EATON CENTRE.
Step 1
Discovery, planning, and brand strategy.
Step 2
Concept creation, design, and detailed 3d renderings.
Step 3
Full-scale construction and installation.
Related Projects
Yves Saint Laurent
A futuristic and immersive retail experience for YSL Beauty
Too Faced Cosmetics
An Instagram-worthy garden-themed retail pop-up