Yardsale Yeti

Shot skis make partying with friends more fun

Calling all snow-surfing party animals.

Yardsale Yeti is built on the idea that shot skis bring friends together and get the party started. Our challenge was to take this idea, name it, brand it and build a digital platform for it.

You’re thinking, why Yardsale Yeti? A yard sale is when a skier crashes and loses everything they’re wearing. A Yeti is an abominable snowman that lives in the Alpes. Together, they create a unique name—thrill-seeker meets big fun.

We launched a brand strategy that included brand identity, product design, photography, and an eCommerce website to get all the ski slackers loving these premium shot skis. Yardsale Yeti became the #1 shot ski in Canada both online and on amazon.ca.